the nra advocates on behalf of the customers and the nssf on behalf of the manufacturers. of course, their interests intersect on many issues, and the upper hand in hand on many issues. what was striking to me is the nssf is based in this placid exurbs of new york, the san with the nra is based in the bucolic confines of fairfax, virginia. i don't think there's anything particularly remarkable about the geographic proximity between shooting tragedy beyond the fact that it shows us that guns really are normal and routine part of american life. it is not hold up in some castle behind barbed wire and machine guns, but in the building you might think is a medical professional building up on a hill that looks very innocuous. guns are not exceptional in the united states, they are the norm. >> put them in the context globally. compare canada, germany, australia. where do we stand when it comes to gun deaths in america? >> our gun homicide rates is greater by orders of magnitude compared to all other comparable societies. which is to say, industrialized democracies. our overall v